The pay-TV community Optus Sport has secured Australia’s broadcasting partnership for the Uefa Euro 2024 soccer championship.
An settlement with the governing physique of European soccer will see every match on Optus Sports activities subsequent summer season in Germany by way of its linear channels and streaming service.
The subscription service was the Australian broadcaster for the late Euro 2020 match and had a excessive viewers. Italy’s victory over England within the ultimate of the match was Australia’s most watched sports activities search, attracting almost 1,000,000 spectators.
Optus Sport has constructed its providing round soccer, whose portfolio of rights additionally consists of the Premier League, the English Premier League Ladies’s Tremendous League (WSL), in addition to the upcoming Ladies’s World 2022 and 2023 Ladies’s World Championships. co-hosted by Australia with neighboring New Zealand.
“We’re delighted to have the rights to the euro as soon as once more, as a result of we all know that our prospects loved the Euro 2020 competitors, as evidenced by a document viewers and engagement,” stated Clive Dickens, Optus’ Vice President of Tv, Content material and Product Improvement.
Man-Laurent Epstein, Uefa’s Director of Advertising and marketing, added: “Optus Sport has a historical past of innovation in UEFA soccer and we look ahead to in depth and glorious protection of Optus Sport for Australian followers in order that they’ll watch each second of the match throughout the nation.”